For wineries wondering how to tackle wine education to Millennials a good example is presented here by internet celebrity and entrepreneur Kevin Rose and Wine Library TV’s Gary Vaynerchuk.
In the space of seven minutes they talk about how to open a bottle of wine, the best corkscrews to use, how decanting wine improves the experience and quite a bit more. All in an easy to watch, entertaining conversational style. This is a lot more accessible than Andrea Immer’s approach a few years ago that is still followed too much as the blueprint for wine education on video.
(Note: aggregator and email readers may have to click back to watch this YouTube video. Also, if you don’t like Gary’s style, definitely DO NOT watch after the credits roll here.)
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